Book Image

Transformational Security Awareness

By : Perry Carpenter
Book Image

Transformational Security Awareness

By: Perry Carpenter

Overview of this book

When all other processes, controls, and technologies fail, humans are your last line of defense. But, how can you prepare them? Transformational Security Awareness empowers security leaders with the information and resources they need to assemble and deliver effective world-class security awareness programs that drive secure behaviors and culture change. If your organization is stuck in a security awareness rut and is using the same ineffective strategies, materials, and information that might check a compliance box but still leaves your organization wide open to phishing, social engineering, and security-related employee mistakes, then you need this book. Author Perry Carpenter weaves together insights and best practices from experts in communication, persuasion, psychology, behavioral economics, organizational culture management, employee engagement, and storytelling to create a multidisciplinary masterpiece that transcends traditional security education and sets you on the path to make a lasting impact in your organization.
Table of Contents (9 chapters)

Putting It All Together

Marketers have the empathy to know that those they seek to serve don't want what the marketer wants, don't believe what they believe, and don't care about what they care about.

Seth Godin, This Is Marketing

Up to now, I've primarily been discussing the components of a transformational security awareness program along with a bit of information on how those components complement each other and support the overarching goal of shaping behavior and culture. That's all well and good, but here's the thing: We can read and understand all of this and still not be successful. Success comes in the doing, not the knowing.

Let's suppose you are ready to implement several ideas in this book. You still may not be able to successfully do (pardon the bad grammar). Here are two reasons why:

  • In the same way that your target audience faces the knowledge-intention-behavior gap, so do you—unless you methodically and intentionally set...