Book Image

Learning Magento 2 Administration

By : Cyndi Williams
Book Image

Learning Magento 2 Administration

By: Cyndi Williams

Overview of this book

Magento 2 has been completely re-written and re-designed to take the world’s most popular open source e-commerce platform to new heights of productivity and usability. With this overhaul comes improved opportunities to leverage the world’s most successful open source e-commerce platform for your online retail and wholesale business. The focus of this book is on operational aspects: those actions you, as a proprietor, can take to give your customers a more delightful shopping experience. In this guide, we delve into all aspects of managing a Magento 2 store, from product creation to marketing, customer management to search engine optimization. This book is not only a step-by-step course in setting up your Magento 2 website, it will be a handy reference as continue to improve and refine your online presence.
Table of Contents (16 chapters)
Learning Magento 2 Administration
About the Authors
About the Reviewer

Key system configurations

Magento's real power comes from its ability to adapt and accommodate almost any type of online selling needs. We will go through the most important backend configurations that you need to review when setting up a new Magento store. As you'll see, there are many settings. However, the more you know about how they affect your store, the more productive your selling opportunities can be.

The various configurations we are going to discuss are contained within two main navigation menus: Stores and System. First, let's explore the Stores menu.


For now, we will approach configurations as if you have a single Magento store front. Setting up and configuring multiple stores in a single installation will be covered in Chapter 3, Catalogs and Stores.


There are six side tabs under the Stores top-level menu on the Configuration screen: General, Catalog, Customers, Sales, Services, and Advanced. Let's discuss each configuration set.

To expand each side menu, click...