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  • Book Overview & Buying Learning Magento 2 Administration
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Learning Magento 2 Administration

Learning Magento 2 Administration

By : Bret Williams, Cyndi Williams
4.7 (6)
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Learning Magento 2 Administration

Learning Magento 2 Administration

4.7 (6)
By: Bret Williams, Cyndi Williams
Buy this Book

Overview of this book

Magento 2 has been completely re-written and re-designed to take the world’s most popular open source e-commerce platform to new heights of productivity and usability. With this overhaul comes improved opportunities to leverage the world’s most successful open source e-commerce platform for your online retail and wholesale business. The focus of this book is on operational aspects: those actions you, as a proprietor, can take to give your customers a more delightful shopping experience. In this guide, we delve into all aspects of managing a Magento 2 store, from product creation to marketing, customer management to search engine optimization. This book is not only a step-by-step course in setting up your Magento 2 website, it will be a handy reference as continue to improve and refine your online presence.
Table of Contents (11 chapters)
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Preface
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Preface
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What this book covers
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What you need for this book
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Who this book is for
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Conventions
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Reader feedback
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Customer support
Lock Free Chapter
1
1. Introducing Magento 2
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1. Introducing Magento 2
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A store owner's primer
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What's new in Magento 2
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Using Magento for e-commerce
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What you need to succeed with Magento
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Summary
2
2. Settings and Configurations
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2. Settings and Configurations
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Introducing the Magento 2 backend
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Key system configurations
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Summary
3
3. Catalogs and Stores
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3. Catalogs and Stores
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The Global-Website-Store methodology
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Creating categories
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Creating Website and Store entities
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Configuring Store information
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Accommodating multiple languages
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Configuring multiple currencies
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Summary
4
4. Preparing to Sell
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4. Preparing to Sell
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Understanding the checkout and payment process
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Payment methods
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Shipping methods
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Customer groups
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Managing taxes
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Managing orders
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Summary
5
5. Products
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5. Products
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Product types
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Product attributes
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Creating products
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Managing inventory
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Pricing tools
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Autosettings
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Other product selling opportunities
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Summary
6
6. Themes
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6. Themes
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Theme hierarchy
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Assigning themes
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Adding branding elements
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Third-party themes
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Summary
7
7. Content and SEO
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7. Content and SEO
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Managing CMS pages
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Using blocks and widgets
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SEO meta fields
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The SEO checklist
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Summary
8
8. Promotions and Communication
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8. Promotions and Communication
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Store promotions
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Newsletter subscriptions
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Transactional e-mails
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Summary
9
9. Security and Administration
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9. Security and Administration
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Using SSL encryption
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Securing your server
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Configuring user permissions
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Magento indexing
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Optimizing your store
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Summary
10
10. Startup Checklist
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10. Startup Checklist
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Setting up product catalogs
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System configuration tasks
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Finalizing products
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Adding content
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Editing communications
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Securing your store
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Summary

Assigning themes

As your developer installs additional themes, you will want to assign themes to each of your stores. For learning purposes, we will assign the Magento Blank theme to our furniture store and the Magento Luma theme to our sportswear store views. As the Luma theme is the one used for most of our store views, we will set it as our default theme for the entire installation. Then, we only have to assign the Blank theme to our furniture store. Perform the following steps:

  1. Go to Stores | Configuration in your backend.

  2. Make sure the Store View parameter is set to Default Config.

  3. Click on Design under the General side menu panel.

  4. Then, expand the Design Theme panel.

  5. For Design Theme, select Magento Luma.

  6. Click on Save Config.

    Now, all the stores for which you do not specifically set a theme will use the Luma theme. However, for our furniture store, we want to use the simple Blank theme.

    Under the Store View drop-down menu, select Furniture English View.

  7. In the Design Theme panel, unselect...

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Learning Magento 2 Administration
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