Book Image

Magento Search Engine Optimization

By : Robert Kent
Book Image

Magento Search Engine Optimization

By: Robert Kent

Overview of this book

Table of Contents (15 chapters)
Magento Search Engine Optimization
About the Author
About the Reviewers

Implementing social sharing for products

The main aim when using social sharing buttons on a website is to allow visitors the option of sharing our page/website within their own social circle. In turn, this would lead to the possibility of other like-minded web users being made aware of and possibly visiting our website.

As shown in the preceding section, there is evidence to suggest social shares (or signals) are becoming a search engine ranking factor. The number of social shares being representative of a vote for our web page is similar to how links are treated by search engines currently.


For more information on search engine ranking factors, please see the following link (

There have been mixed opinions on whether or not social widgets are applicable to product pages; however, due to the release of product-specific social tags, such as Twitter product cards and Open Graph, the relevance is now clear.

With these two simple implementations, it's now easy to add...