Along with the Productand Review schemas, which we looked at in Chapter 2, Product and Category Page Optimization, there are many other schema types that we can implement within our template files. In this section, we will look at implementing the following:
The breadcrumb rich snippet is highly recommended for any e-commerce website as it helps to improve the legibility of our URL within the SERPs. Along with this, it provides the user with multiple links under the result to give that user the option to visit our category pages directly from the search engine.
Search engines such as Google can recognize the breadcrumb structure on our pages and will use these to create rich snippets within the SERPs. For example, if we were to take a look at three results from our wooden dining chairs search term, we would see some interesting results:
A few...