Book Image

AMP: Building Accelerated Mobile Pages

By : Ruadhan O'Donoghue
Book Image

AMP: Building Accelerated Mobile Pages

By: Ruadhan O'Donoghue

Overview of this book

Google introduced the Accelerated Mobile Pages (AMP) project to give mobile users lightning-fast response times when accessing web pages on mobile devices. AMP delivers great user experiences by providing a framework for optimizing web pages that otherwise would take much longer to load on a mobile platform. This book shows how to solve page performance issues using the mobile web technologies available today. You will learn how to build instant-loading web pages, and have them featured more prominently on Google searches. If you want your website to succeed on mobile, if you care about SEO, and if you want to stay competitive, then this book is for you! You will go on a mobile web development journey that demonstrates with concrete examples how to build lightning-fast pages that will keep your visitors on-site and happy. This journey begins by showing how to build a simple blog article-style web page using AMP. As new concepts are introduced this page is gradually refined until you will have the skills and confidence to build a variety of rich and interactive mobile web pages. These will include e-commerce product pages, interactive forms and menus, maps and commenting systems, and even Progressive Web Apps.
Table of Contents (24 chapters)
Title Page
About the Author
About the Reviewer
Customer Feedback
Actions and Events
amp-bind Permitted Attribute Bindings

Progressive Web Apps and AMP

The term Progressive Web App (PWA) is used to describe web apps that make use of modern browser features to deliver rich, app-like experiences. Typically, a PWA will exhibit some or all of the following characteristics:

  • Progressive: Works on all devices, with progressively enhanced functionality
  • Responsive: Has a flexible layout that fits any form factor
  • Connectivity-independent: Will function under poor network conditions, and even offline
  • App-like: Feels like an app, with an app shell, and fetches new content mostly without full page refreshes
  • Discoverable: Identifiable as an app while also being indexable by search engines on the web
  • Installable: Can be added to the home screen of a device

The reason PWAs have gained prominence now is because the web platform has grown sufficiently mature to deliver such experiences. HTML5 has become advanced enough to support features such as push notifications, geolocation, and offline experiences. These are all features that previously...