Book Image

Remote Usability Testing

By : Inge De Bleecker, Rebecca Okoroji
Book Image

Remote Usability Testing

By: Inge De Bleecker, Rebecca Okoroji

Overview of this book

Usability testing is a subdiscipline of User Experience. Its goal is to ensure that a given product is easy to use and the user's experience with the product is intuitive and satisfying. Usability studies are conducted with study participants who are representative of the target users to gather feedback on a user interface. The feedback is then used to refine and improve the user interface. Remote studies involve fewer logistics, allow participation regardless of location and are quicker and cheaper to execute compared to in person studies, while delivering valuable insights. The users are not inhibited by being in a new environment under observation; they can act naturally in their familiar environment. Remote unmoderated studies additionally have the advantage of being independent of time zones. This book will teach you how to conduct qualitative remote usability studies, in particular remote moderated and unmoderated studies. Each chapter provides actionable tips on how to use each methodology and how to compensate for the specific nature of each methodology. The book also provides material to help with planning and executing each study type.
Table of Contents (18 chapters)
Title Page
Copyright and Credits
Packt Upsell
What to Consider When Analyzing and Presenting the Study Results

Analyzing the data

In order to efficiently analyze the data, we recommend first preparing the raw data and then compiling the results before diving into the analysis.

Preparing the raw data

The raw data is the starting point for the analysis, but that raw data comes in different formats for the different types of studies we are covering in this book. 

Remote moderated studies

As this type of study is usually recorded, ideally the sessions should be transcribed. This is especially recommended when the number of participants is larger, the scope of the study more extensive, and the agreed deliverable requires this level of detail. A transcription service will provide a written version of what is said during the session, preferably timestamped. They are very useful because they allow the UX researcher to access specific content more efficiently than they would by navigating within the actual recordings. They also provide the researcher with the ability to search through the session using keywords...