Book Image

Mastering WooCommerce - Second Edition

By : Patrick Rauland
Book Image

Mastering WooCommerce - Second Edition

By: Patrick Rauland

Overview of this book

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store. From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You’ll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services. You’ll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you’ll also gain insights into secure hosting and bug fixing and be prepared for updates. That’s not all; you’ll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs. By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.
Table of Contents (20 chapters)
Free Chapter
1
Part 1: Exploring the essentials of an ECommerce Store
6
Part 2: Managing an Online Store
12
Part 3: Customizing the Appearance and Functionality of Your Store

Summary

Fulfilling orders is a fundamental part of eCommerce. Unless you’re only selling digital goods, you’ll have to create and optimize your fulfillment process.

You should now be able to send order information to third parties, and you have both high-tech and low-tech solutions. You can integrate Shippo with your online store and fulfill orders through their interface and integrate ShipStation with your online store, create pick lists, fulfill orders, and use their handy mobile app.

With the tools and techniques mentioned in this chapter, handling fulfillment for your store should be much easier.

If you’re a brand new store and you’re looking at your first fulfillment software, I recommend Shippo as it’s a little easier to use. If you are a larger online store that has numerous employees who work in the warehouse, I recommend ShipStation. Their tool is more comprehensive and gives you more control over the fulfillment process.

In the...