Book Image

Mastering WooCommerce - Second Edition

By : Patrick Rauland
Book Image

Mastering WooCommerce - Second Edition

By: Patrick Rauland

Overview of this book

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store. From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You’ll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services. You’ll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you’ll also gain insights into secure hosting and bug fixing and be prepared for updates. That’s not all; you’ll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs. By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.
Table of Contents (20 chapters)
Free Chapter
1
Part 1: Exploring the essentials of an ECommerce Store
6
Part 2: Managing an Online Store
12
Part 3: Customizing the Appearance and Functionality of Your Store

Installing WooCommerce

Let’s get started by actually installing WooCommerce on our site. Perform the following steps:

  1. Search for WooCommerce under plugins in your admin menu:
Figure 1.4 – WooCommerce in the plugin installer

Figure 1.4 – WooCommerce in the plugin installer

  1. Click Install Now followed by Activate.
  2. Click WooCommerce in the admin menu. Or if you’re familiar with WooCommerce and want to skip the welcome wizard you can click Start Selling on your Dashboard screen under WooCommerce Setup. See Figure 1.5.
Figure 1.5 – Clicking Start selling will skip the setup wizard

Figure 1.5 – Clicking Start selling will skip the setup wizard

  1. Clicking WooCommerce will take you to the welcome wizard, which will help you configure all of the settings you’ll need to get up and running. Here’s what the first step looks like:
Figure 1.6 – First step of the setup wizard

Figure 1.6 – First step of the setup wizard

Now we can configure the store details in WooCommerce. Click Add...