Book Image

Mastering WooCommerce - Second Edition

By : Patrick Rauland
Book Image

Mastering WooCommerce - Second Edition

By: Patrick Rauland

Overview of this book

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store. From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You’ll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services. You’ll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you’ll also gain insights into secure hosting and bug fixing and be prepared for updates. That’s not all; you’ll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs. By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.
Table of Contents (20 chapters)
Free Chapter
1
Part 1: Exploring the essentials of an ECommerce Store
6
Part 2: Managing an Online Store
12
Part 3: Customizing the Appearance and Functionality of Your Store

Product bundles

One of the best ways to sell more, or help your clients sell more, is to bundle your products. In WooCommerce, there’s a freeway that’s built-in and an extension that makes it a much easier process. We’ll look at both.

Grouped products

In addition to simple products and variable products, you can also make a Grouped product offering:

Figure 2.26 – Grouped products are built into WooCommerce

Figure 2.26 – Grouped products are built into WooCommerce

A grouped product is a collection of products that a user can select from one page. A good example of this would be products on a special sale.

When you make a product a grouped product, this will remove the General and Shipping tabs.

To add products to a grouped product, go to the Linked Products tab; notice the new Grouped products field. This field autocompletes previously created products:

Figure 2.27 – Selecting products to be part of the group

Figure 2.27 – Selecting products to be part of the group

Add a few to your grouped...