Book Image

Mastering WooCommerce - Second Edition

By : Patrick Rauland
Book Image

Mastering WooCommerce - Second Edition

By: Patrick Rauland

Overview of this book

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store. From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You’ll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services. You’ll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you’ll also gain insights into secure hosting and bug fixing and be prepared for updates. That’s not all; you’ll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs. By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.
Table of Contents (20 chapters)
Free Chapter
1
Part 1: Exploring the essentials of an ECommerce Store
6
Part 2: Managing an Online Store
12
Part 3: Customizing the Appearance and Functionality of Your Store

Creating and sharing an XML sitemap

An important tool to help search robots such as Google understand the structure of your site is an XML sitemap. An XML sitemap lists a website’s important pages, ensuring that Google and other search engines can locate and index them, thereby enhancing their comprehension of your website’s structure

Here are the first few listings on the sitemap I use on my site:

Figure 4.5 – The XML sitemap for my site

Figure 4.5 – The XML sitemap for my site

As you can see, I have 322 URLs on my site. The sitemaps list them all and make it easy for search engines to understand when they were last updated, which category they’re in, and where they’re located.

XML sitemaps are now in WordPress core

One of the incredible things about WordPress is that it’s always evolving. In the first iteration of this book, you had to install an SEO plugin to configure your XML sitemaps.

As of WordPress 5.5 XML, sitemaps are included in...