Book Image

Mastering WooCommerce - Second Edition

By : Patrick Rauland
Book Image

Mastering WooCommerce - Second Edition

By: Patrick Rauland

Overview of this book

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store. From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You’ll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services. You’ll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you’ll also gain insights into secure hosting and bug fixing and be prepared for updates. That’s not all; you’ll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs. By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.
Table of Contents (20 chapters)
Free Chapter
1
Part 1: Exploring the essentials of an ECommerce Store
6
Part 2: Managing an Online Store
12
Part 3: Customizing the Appearance and Functionality of Your Store

Keeping an eye on Google Search Console

I like to think of Google Search Console as an early warning system for my website. If something goes wrong and Google can no longer access your website or a page within your website, they’ll let you know.

They sometimes send emails to the site administrator while other times, they’ll have notifications within Google Search Console.

If you can log into Google Search Console once a month to make sure your website is ranking properly, that will help with SEO.

Here are two examples where I noticed a problem early and fixed it:

Figure 4.9 –  Google Search Console flagged up an incorrectly indexed post

Figure 4.9 – Google Search Console flagged up an incorrectly indexed post

In this first example, Google noticed I published a new page but for some reason, it wasn’t added to the index. That means it’s impossible to find through the search engine. That’s bad. Doubly so since I spent a month writing this piece!

The solution was simple. I clicked...