Book Image

WordPress MU 2.8: Beginner's Guide

Book Image

WordPress MU 2.8: Beginner's Guide

Overview of this book

WordPress MU enables you to build a complete, professional blog network. Each user gets their own blog, and can choose their favorite templates and plug-ins, and develop their own content. WordPress MU powers some of the largest blog networks in the world, including the mighty WordPress.com ñ home to thousands of bloggers. This book will take you through the setup of a WordPress MU-powered blogging network, using a real, working blog network as an example, so that you can follow the creation process step-by-step. Your blogging network will be complete with professional features such as friends lists, status feeds, groups, forums, photo galleries, and more, to build your own WordPress.com ñ a place where users can quickly come and create a blog for themselves. The book starts with a clean install of WordPress MU, and as you work through the book, you will build the blog network, and add on more and more features, all seamlessly integrated to achieve a professional, custom-built look.You will find new themes and plug-ins added to the site, as well as customization of the WordPress multi-user code. The book will also look at ways you can manage your community, and keep your site safe and secure, ensuring that it is a spam-free, enjoyable community for your users. In the later chapters, you will add a forum using the bbPress script, and add BuddyPress social networking components to your site. Imagine how good you'll feel when your first WordPress multi-user blog network launches.
Table of Contents (18 chapters)
WordPress MU 2.8 Beginner’s Guide
Credits
About the Author
About the Reviewers
Preface
Index

Ways to monetize your site


There are several ways that you can monetize a popular web site. The methods you choose will depend on how popular your site is, the demographics of your visitors, and the nature of the services your site provides. For example, a low traffic site may not make much money from selling banner advertisements; however, if that same site offers access to information that is not easily available elsewhere on the Web, then the users of the site may be willing to pay a subscription fee.

The most common ways of making money from web sites include:

  • Advertising networks (CPA/CPM)

  • Selling ads directly

  • Revenue sharing

  • Selling products related to the site's niche

  • Membership fees for premium features

The above list is not exhaustive, but it should give you an idea of the options open to you.

In this chapter we will learn how the above monetization methods work. First we will talk about ways to make money with advertising, and then we will consider some other options that involve premium...