Book Image

WordPress 2.7 Cookbook

Book Image

WordPress 2.7 Cookbook

Overview of this book

About 120,000 blogs are created every day. Most of them quickly die, but a few stay, grow up, and then become well known and respected places on the Web. If you are seriously interested in being in the top league, you will need to learn all the tricks of the trade. WordPress 2.7 Cookbook focuses on providing solutions to common WordPress problems, to make sure that your blog will be one of the ones that stay. The author's experience with WordPress enables him to share insights on using WordPress effectively, in a clear and friendly way, giving practical hands-on solutions to WordPress problems, questions, and common tasks ñ from themes to widgets and from SEO to security. Are you feeling limited with WordPress, or are you wondering how popular blogs do a certain kind of thing that you can't? With this cookbook, you will learn many WordPress secrets and techniques, with step-by-step, useful recipes dedicated to achieving a particular goal or solve a particular problem. You'll learn the secret of expensive premium themes, how to optimize your blog for SEO and online profits, and how to supercharge WordPress with killer functions used by the most popular blogs over the Internet.
Table of Contents (17 chapters)
WordPress 2.7 Cookbook
Credits
About the Author
About the Reviewers
Preface
2
Finding and Installing Themes
Index

Avoiding duplicate content with a robot.txt file


As a WordPress user, you must have probably already experienced sites stealing your content and republishing elsewhere. This is called duplicate content. In order to fight this practice, Google uses some filters to detect similar contents. When the crawler detects two (or more) similar pages, only one of them will be shown in search engines results pages. Additionally, some sites providing duplicate content can experience page rank loss.

Unfortunately, it is quite easy to duplicate content from your WordPress blog. For example, feeds have the same content as posts. Same goes for the trackback URLs, and so on.

Getting ready

To avoid any kind of duplicate content, we have to use a file dedicated to that task. This file is a simple text file, named robots.txt that is located at the root of your WordPress blog. The file is used to tell the search engines crawlers that they don't have to follow or index some pages or directories.

How to do it...

  1. To...