Book Image

WordPress 2.7 Cookbook

Book Image

WordPress 2.7 Cookbook

Overview of this book

About 120,000 blogs are created every day. Most of them quickly die, but a few stay, grow up, and then become well known and respected places on the Web. If you are seriously interested in being in the top league, you will need to learn all the tricks of the trade. WordPress 2.7 Cookbook focuses on providing solutions to common WordPress problems, to make sure that your blog will be one of the ones that stay. The author's experience with WordPress enables him to share insights on using WordPress effectively, in a clear and friendly way, giving practical hands-on solutions to WordPress problems, questions, and common tasks ñ from themes to widgets and from SEO to security. Are you feeling limited with WordPress, or are you wondering how popular blogs do a certain kind of thing that you can't? With this cookbook, you will learn many WordPress secrets and techniques, with step-by-step, useful recipes dedicated to achieving a particular goal or solve a particular problem. You'll learn the secret of expensive premium themes, how to optimize your blog for SEO and online profits, and how to supercharge WordPress with killer functions used by the most popular blogs over the Internet.
Table of Contents (17 chapters)
WordPress 2.7 Cookbook
Credits
About the Author
About the Reviewers
Preface
2
Finding and Installing Themes
Index

Integrating Adsense to your WordPress blog


Many people already know Adsense, which is a Google advertising service. Google Adsense has many good points:

  • Any sites, even the smallest, can signup and use Adsense on their pages

  • You just have to copy and paste a code on your blog and then wait for money

  • Google can send you a cheque or they can send money to your bank account directly, which is good for non-US residents

Google Adsense has its bad points as well:

  • You'll have to wait to have earned at least $100 to get your first cheque.

  • Most of the time, CPC (Cost Per Click) isn't very high.

  • If you get a low CPM (Cost Per 1000 Impressions) you'll be "Smart Priced" which means less money for you. Later in this chapter I'll show you how to avoid this.

That's three good points as well as three bad points. You have nothing to lose and Adsense is easy to integrate. If you're looking to make money online, this is definitely a solution to consider, especially for a small or young blog.

Getting ready

The first...