Book Image

Joomla! 1.5 SEO

Book Image

Joomla! 1.5 SEO

Overview of this book

Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO. Joomla! SEO will help you to attract more visitors and improve the way you rank in search engines by giving you the techniques and knowledge to work your site into higher visitor numbers. It will help you to create and improve your site in an easy way. Joomla! is great, and you can make it perform even better by using the guidelines and ideas in this book. Search Engine Optimization is becoming a must for every web site. As the competition on the Internet grows you need to make sure your site is among the top results on the major search engines. More and more people use search engines to find the information they are looking for, so you need to make sure you show up in those search result pages to get those visitors to your web site. Joomla! SEO will provide you with a lot of information, ranging from keywords strategies through technical improvements and content creation. All this information and the tutorials provided are targeted to give you the best base for gaining higher rankings. In the book, you will learn how to build a keyword strategy and create a better site structure for SEO. You will read about technical improvements that will give you better options for SEO. There is a separate chapter that helps you create search-engine friendly and keyword-rich URLs. In the end, you will have a web site that is ready to outperform your competitors and a manual to refer to for improving every step you take.
Table of Contents (17 chapters)
Joomla! 1.5 SEO
Credits
About the Author
About the Reviewers
Preface
9
Tracking and Tracing to Improve Your Web Site

Why you should choose sh404SEF


As you have read before, there are several reasons why sh404SEF is the best choice of SEF components for Joomla!

Let's look at some of the reasons in detail:

  • Free!: Yes, it won't cost you any money to use it, but since a recent change the download access will cost you about 35 USD a year to get the most recent version. Besides that it takes time to install and configure. One drawback can be that there is no paid support—you have to post in the forums or read the rest of this book to get more insight.

  • Advanced URL choices: This is one good option, as you can choose for long, medium, or short URLs with or without the section or category in the URL. You can even choose to have only the article alias in the URL.

  • Creating your own URL: With this option you can create your own URLs in combination with components that do not support the creation of automatically-generated SEF URLs.

  • Meta tags plugin: Using meta tags such as keywords and descriptions is also a good...