Book Image

WordPress 2.9 E-Commerce

Book Image

WordPress 2.9 E-Commerce

Overview of this book

WordPress is easily one of the hottest platforms for building blogs and general web sites. With the addition of the WP e-Commerce plug-in, it's also a competent platform for easily creating and running an online store, capable of selling physical items as well as services and digital downloads. WordPress with e-Commerce offers every feature that a seller and a customer may need. You can build an online store that makes it easier for the customers to find and buy products.WordPress 2.9 e-Commerce focuses on the integration of WordPress with the WordPress e-Commerce plug-in, covering all aspects of building and developing an online store from scratch.This book provides a simple, step-by-step approach to developing an effective online store. It guides you through your initial planning and first steps, plug-in installation and configuration, building your catalog of products to sell, accepting payments for your orders, and dealing with taxes and shipping. You will also learn how to promote and market your new store, handle customer accounts and staff roles, and deal with essential store security.As you work through each chapter, your online store will grow in scope and functionality. By the time you finish this book, you will have a complete and working store, ready to release your products to the world.

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WordPress 2.9 E-Commerce
Mar, 2010 | 284 pages
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Table of Contents (19 chapters)
WordPress 2.9 -Commerce
WordPress 2.9 -Commerce
Credits
Credits
About the Author
About the Author
About the Reviewers
About the Reviewers
Preface
Preface
Free Chapter
1
Getting Started with WordPress and e-Commerce
Getting Started with WordPress and e-Commerce
2
Getting Ready to Sell
Getting Ready to Sell
3
Configure Your e-Commerce Settings
Configure Your e-Commerce Settings
4
Managing Your Product Catalog
Managing Your Product Catalog
5
User Accounts: Customers and Staff
User Accounts: Customers and Staff
6
Checkout and Payment Setup
Checkout and Payment Setup
7
Shipping, Taxes, and Processing Orders
Shipping, Taxes, and Processing Orders
8
Themes and Design Elements
Themes and Design Elements
WP e-Commerce included widgets
Shortcode and PHP tags
WP e-Commerce theme engine
Tweaking your WordPress theme
Additional WP e-Commerce themes
WP e-Commerce tips
Summary
9
Deploy, Secure, and Maintain Your Shop
Deploy, Secure, and Maintain Your Shop
Getting ready to deploy
Uploading your shop
Man the hatches—essential site security
Backups—preparing for disasters
Summary
10
Alternative e-Commerce Plugins
Alternative e-Commerce Plugins
YAK (Yet Another Kart)
eShop
Shopp
WordPress Simple PayPal Shopping Cart
Market Theme
Summary
11
Marketing Your Shop
Marketing Your Shop
Coupons and discounts
Cross sales
'Share This' plugin
Purchasing advertising
E-mail, newsletters, and blogging
Summary
Gold Cart Module Extendibility
Gold Cart Module Extendibility
Purchasing and installing the Gold Cart module
Grid View
Multiple image upload
Product search option
Additional payment gateways
DropShop and other modules
Setting Up a WAMP Testing Platform
Setting Up a WAMP Testing Platform
Index
Index

Index

A

  • administrator role /
  • admin settings, e-commerce
    • about /
    • digital downloads /
    • purchases /
    • e-mail settings /
    • URL settings /
  • Admin SSL plugin
  • advanced options, products
    • about /
    • custom meta /
    • merchant notes /
    • personalization options /
  • advertising
  • Akismet plugin
    • about /
  • All in One SEO Pack
    • about /
  • Amazon Sales Tax Info
    • URL /
  • A Small Orange
  • Authorize.net
    • about /
  • author role /

B

C

D

E

F

G

I

  • 1&1 Internet
  • ICCC /
  • ID
  • installing, third-party themes
    • ways /
    • WordPress Dashboard used /
    • themes uploading, FTP used /
  • installing, WP e-commerce plugin
    • from WordPress Dashboard /
    • manually /
    • plugin, activating /
  • IPN
    • about /

K

L

M

N

O

  • organization and layout, WP e-commerce plugin
    • about /
    • shortcodes /
    • tags /
    • widgets /
    • WordPress themes /

P

  • pagination settings, presentation settings /
  • payment gateway
    • versus merchant account /
  • payment gateway, options /
  • payment gateways
    • about /
    • Chronopay /
    • Google Checkout /
    • manual payment /
    • test gateway /
    • PayPal Payments Standard /
    • Paypal Express Checkout /
    • PayPal Payments Pro /
    • Authorize.net /
  • Paypal Express Checkout
    • about /
  • PayPal Payments Pro
    • about /
  • PayPal Payments Standard
    • about /
  • PayPal Standard
    • setting up /
    • sandbox, playing in /
    • WP e-Commerce Payment, settings /
    • IPN, setting up /
    • Auto Return, setting up /
    • test transaction /
  • PDT
    • about /
  • peters login redirect
    • used for customer logins, redirecting, /
  • physical product
    • creating /
  • plugins
    • Akismet plugin /
    • All in One SEO Pack /
    • Google XML sitemaps /
    • WP-DB-Backup /
    • WP-Polls /
  • presentation settings, e-commerce
    • about /
    • button settings /
    • product settings /
    • product page settings /
    • shopping cart settings /
    • product group settings /
    • thumbnail settings /
    • pagination settings /
    • comment settings /
  • price and stock control, products /
  • price range widget
  • product categories widget
  • product donations widget
  • product group settings, presentation settings
    • about /
    • product group description, showing /
    • product group thumbnails, showing /
    • product count per product group, showing /
  • product page settings, presentation settings
    • about /
    • default theme /
    • iShop theme /
    • marketplace theme /
  • products
    • creating /
    • physical product, creating /
    • digital product, creating /
    • groups /
    • categories /
    • tags /
    • price and stock control /
    • variations /
    • advanced options /
  • products and merchandising, WP e-commerce plugin
    • about /
    • product groups /
    • product variations /
  • product search option, Gold Cart module
    • enabling /
  • product settings, presentation settings
    • about /
  • Product Slider module /
  • product specials widget
  • product tags widget
  • purchases, admin settings /

R

  • rewrite_module
    • enabling /

S

T

  • Table Rate, shipping modules /
  • tags, products
    • about /
  • tax settings, general settings
    • about /
  • test customer account
    • creating /
    • WordPress Dashboard, dealing with /
    • customer logins redirecting, peters login redirect used /
    • logins dominating, theme my login used /
    • purchase history /
  • test gateway
    • about /
  • test order
    • processing /
    • checklist /
    • e-mails, sent to customer /
    • e-mails, sent to you /
    • sales log /
  • test platform
    • setting up /
  • text widgets
    • creating /
  • theme my login
    • used for logins, dominating /
    • tips /
  • third-party themes
    • installing /
    • installing, WordPress Dashboard used /
    • uploading, FTP used /
    • activating /
  • thumbnail settings, presentation settings /

U

  • UPS Shipping Calculator /
  • URL settings, admin settings /
  • user registration
    • enabling /
  • USPS calculator /

V

W

Y

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