Book Image

WordPress 3 Search Engine Optimization

Book Image

WordPress 3 Search Engine Optimization

Overview of this book

WordPress is a powerful platform for creating feature-rich and attractive websites and blogs; but with a little extra tweaking and effort your WordPress site can dominate the search engines and bring thousands of new customers to your blog or business. WordPress3.0 Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results and proliferate their business. You'll be able to take your WordPress blog/site to the next level, as well as brush aside even the stiffest competition with this book in hand. We'll begin with a typical WordPress installation and with a variety of simple techniques, turn it into a powerful website that search engines will reward with high rankings. We'll go further: with advanced plug-ins we'll connect your WordPress site to popular social media sites and expand the reach of your site to bring more visitors. You'll learn about dozens of free online tools to accomplish everything from keyword research to monitoring your ranking progress. WordPress is a great start for building search-friendly sites. However, with the tools in this book, you'll get your website/blog noticed by numerous new users/customers or your target audience.
Table of Contents (20 chapters)
WordPress 3 Search Engine Optimization
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

Using WordPress tags


WordPress tags is a tool that helps make it easier for users to find the content they are looking for on your site. They are often confused with categories, but it is not the same thing. In order to understand how to use WordPress tags, you need to first be aware of how they are different from categories and how people find your content through tags.

Categories are hierarchical in structure. You can have top-level categories with subcategories underneath them. Think of categories as a kind of table of contents for your website. For example, if you have a website about crafts, you might have top-level categories that are named for the different types of crafts, such as "Knitting", "Crochet", and "Sewing". Under "Knitting", you might have subcategories such as "Knitting Patterns" or "Knitting Needles". You don't want your categories to be too specific because your category list would become unwieldy and you would end up with a bunch of categories with only one entry.

Tags...