Book Image

WordPress 3 Search Engine Optimization

Book Image

WordPress 3 Search Engine Optimization

Overview of this book

WordPress is a powerful platform for creating feature-rich and attractive websites and blogs; but with a little extra tweaking and effort your WordPress site can dominate the search engines and bring thousands of new customers to your blog or business. WordPress3.0 Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results and proliferate their business. You'll be able to take your WordPress blog/site to the next level, as well as brush aside even the stiffest competition with this book in hand. We'll begin with a typical WordPress installation and with a variety of simple techniques, turn it into a powerful website that search engines will reward with high rankings. We'll go further: with advanced plug-ins we'll connect your WordPress site to popular social media sites and expand the reach of your site to bring more visitors. You'll learn about dozens of free online tools to accomplish everything from keyword research to monitoring your ranking progress. WordPress is a great start for building search-friendly sites. However, with the tools in this book, you'll get your website/blog noticed by numerous new users/customers or your target audience.
Table of Contents (20 chapters)
WordPress 3 Search Engine Optimization
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

Leveraging Facebook for a business or blog


Facebook is the largest social networking website online today and has passed Google as the most viewed site on the Internet. Its popularity is growing dramatically. Almost everyone is familiar with this website, which underscores the increasing importance for online business owners to incorporate Facebook as part of a savvy Internet marketing strategy.

In order to ensure your success, remember that the strength of Facebook is about connecting with people. If you offer a sense of community and connection through your Facebook page, people will become involved very quickly and your business will grow more easily.

Using Facebook to promote a new or existing business or blog

The networking potential of Facebook is enormous in its ability to promote an existing business or launch a new business or blog. Millions of users visit the site every day, and each user belongs to several groups and networks of their own. As your online presence on Facebook becomes...