This is the "not really a form" recipe in this book, it just opens a little door to some of the other, more unexpected, capabilities of ChronoForms.
For the most part Joomla! protects the content you can display on your pages; it's easy to show HTML + CSS formatted content, more difficult to show PHP and JavaScript. There are many modules, plug-ins and extensions that can help with this but if you have ChronoForms installed then it may be able to help.
ChronoForms is designed to show pages that use HTML, CSS, PHP, and JavaScript working together. Most often the pages created are forms but nothing actually requires that any form inputs are included so we can add any code that we like.