For athletes, seconds, milliseconds, or hundredths of seconds decide if they will win a competition or not. Every small aspect that improves the performance is a step in the right direction to win the competition.
For websites, it is the same. The faster your Magento store is, the better it is. Magento is not one of the most efficient systems when it comes to performance. Especially when you are working with a lot of products and attributes, a good setup improves the performance of your webshop.
The performance of a website has a lot of impact on your visitors. Some facts about this statement are listed as follows:
The page speed has a significant influence on the page ranking in search engines such as Google
On an e-commerce site, every second costs 1 percent of the sales total
You get more visitors from search engines when you reduce the page size
As you can see, performance is a key part to improve the SEO of your website. Customers will leave your website when it does not show...