Book Image

Joomla! 3 Beginner's Guide Second Edition

By : Eric Tiggeler
Book Image

Joomla! 3 Beginner's Guide Second Edition

By: Eric Tiggeler

Overview of this book

Table of Contents (22 chapters)
Joomla! 3 Beginner's Guide Second Edition
Credits
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

Working on search engine optimization


Search Engine Optimization (SEO) is a subject surrounded with many secrets and myths—and with gurus claiming they have the definite answers to all questions. As search engines obviously won't reveal the secret algorithms they use to calculate the rankings of their search results, these definite answers do not exist. There's no SEO technique or mix of SEO techniques that will bring you overnight success. However, there are some common sense techniques that you can apply in your Joomla-powered site to optimize your visibility to search engines and to get them to pick up your content.

The first and foremost SEO rule is to make sure you offer great content. If you don't have a site that's regularly updated with quality content, people won't bother to visit (and they certainly won't bother to come back). Only if your site offers relevant content, it is worth optimizing that content for best search engine results.

Why do you need to accommodate search engines...