Book Image

Magento 2 Beginners Guide

By : Gabriel Guarino
Book Image

Magento 2 Beginners Guide

By: Gabriel Guarino

Overview of this book

Do you have a good product to sell but need your start-up to sell it to your potential customers the right way? Were you unhappy with what Magento 1 had to offer and are looking forward to trying out what Magento 2 provides? If either of these questions ring a bell, then this book is for you! You'll start by getting a general understanding of what Magento is, why and how you should use it, and whether it is possible and feasible to migrate from an old web store to Magento 2. We'll introduce you to the main e-commerce concepts and basic features and let you play with them, so you can get a taste of how catalog and content management works. Following on from that, we'll show you how to tune your store up. You will learn how to get web store offers up and running, how to offer various discounts in the catalog, how to let the customers reduce the total price in the shopping cart by combining different products, and how to generate coupon codes that customers can use. Finally, we'll get serious and turn your plaything into a real web store, teaching you how to run it for real.
Table of Contents (28 chapters)
Magento 2 Beginners Guide
Credits
About the Author
About the Reviewer
www.PacktPub.com
Customer Feedback
Preface

Performance tuning


When it comes to the conversion of your Magento store, performance is the key to have a high conversion rate. Nobody likes waiting for the pages to be loaded, and you want your customers to place their order as soon as possible when they decide what products they want to buy.

In this section, we will review how to optimize Magento to have the fastest performance possible, including Magento configuration, server optimizations, and more.

To compare the performance between the previous version and the new version of the platform, we will include in the book the performance statistics shared by Magento. Take into account that these statistics have been created using Magento Enterprise Edition 2.0, but they are a good reference to review:

  • Orders per Hour: Magento Enterprise Edition 2.0 can process 597 orders per hour, which is an additional 130 orders per hour in comparison with Magento Enterprise Edition 1.14.2:

  • Catalog Browsing: The response time for catalog browsing is almost...