Book Image

Mastering Magento 2 - Second Edition

By : Bret Williams, Andre Gugliotti, Jonathan Bownds
Book Image

Mastering Magento 2 - Second Edition

By: Bret Williams, Andre Gugliotti, Jonathan Bownds

Overview of this book

The long-awaited release of the world's most popular online solution, Magento 2, is now out with an all new interface and several enhancements. This book offers you advanced guidance on managing, optimizing, and extending your store while taking advantage of the new features of Magento 2. This is a comprehensive guide to using the all new features and interface of Magento 2 to build, extend, and design online stores. From planning your Magento installation through to advanced techniques designed to make your store as successful as possible, this book is your roadmap to managing your Magento store. Focusing on Magento's Community version, the book covers everything from creating and managing multiple stores to fine-tuning Magento for speed and performance. You’ll learn how to manage categories, products, design themes, extensions, and more.

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Mastering Magento 2 - Second Edition
Bret Williams | Andre Gugliotti | Jonathan Bownds
Jun, 2016 | 340 pages
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Table of Contents (18 chapters)
Mastering Magento 2 Second Edition
Mastering Magento 2 Second Edition
Credits
Credits
About the Authors
About the Authors
About the Reviewer
About the Reviewer
www.PacktPub.com
www.PacktPub.com
Preface
Preface
Free Chapter
1
Planning for Magento
Planning for Magento
Defining your scope
Technical considerations
Global-Website-Store methodology
Planning for multiple stores
Summary
2
Installing Magento 2
Installing Magento 2
How hosting effects installation
Keys to a successful installation
Setting up Magento stores
Strategies for backups and security
Summary
3
Managing Products
Managing Products
Catalogs and categories
Managing products the customer focused way
Creating products
Managing inventory
Pricing tools
Autosettings
Related products, up-sells, and cross-sells
Importing products
Summary
4
Designs and Themes
Designs and Themes
The Magento theme structure
The concept of theme inheritance
Default installation of design packages and themes
Installing third-party themes
Inline translations
Working with theme variants
Customizing themes
Customizing layouts
Summary
5
Configuring to Sell
Configuring to Sell
The sales process
Payment methods
Shipping methods
Managing taxes
Transactional e-mails
Summary
6
Managing Non-Product Content
Managing Non-Product Content
The Magento content management system
Summary
7
Marketing Tools
Marketing Tools
Customer groups
Promotions
Newsletters
Using sitemaps
Optimizing for search engines
Summary
8
Extending Magento
Extending Magento
Magento Connect
The new Magento module architecture
Extending Magento functionality with Magento plugins
Building your own extensions
Summary
9
Optimizing Magento
Optimizing Magento
Exploring the EAV
Indexing and caching
Caching in Magento 2 – not just FPC
Tuning your server for speed
Summary
10
Advanced Techniques
Advanced Techniques
Setting up a staging environment
Version control
Magento cron
Backing up your database
Upgrading Magento
Summary
11
Pre-Launch Checklist
Pre-Launch Checklist
A word about scope
System configurations
Design configurations
Search engine optimization
Sales configurations
Product configurations
Maintenance configurations
Summary
Index
Index

The Magento theme structure

In Chapter 3, Managing Products, we discussed the Global-Website-Store, or GWS, methodology. As we have learned, Magento allows you to customize many store aspects at some, or all, of the GWS levels.

The same holds true for themes. You can specify the look and feel of your stores at the Global, Website, or Store View levels (themes can be applied for individual Store Views relating to a store) by assigning a specific theme.

In Magento, a group of related themes is referred to as a design package. Design packages contain files that control various functional elements common among the themes within the package. By default, Magento Community installs one design package with two themes.

Themes within a design package contain the various elements that determine the look and feel of the site: layout files, templates, CSS, images, and JavaScript. Each design package must have at least one theme, but can contain other theme variants. You can include any number of theme variants...

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