Book Image

WordPress Search Engine Optimization- Second Edition

Book Image

WordPress Search Engine Optimization- Second Edition

Overview of this book

WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book.
Table of Contents (19 chapters)
WordPress Search Engine Optimization Second Edition
Credits
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

Organizing your content with WordPress tags


WordPress' tag system is a tool that helps make it easier for users to find the content they are looking for on your site. Tags are often confused with categories, but tags work a bit differently. In order to understand how to use WordPress tags, you need to first be aware of how tags differ in categories and how people find your content through tags.

Categories are hierarchical in structure. You can have top-level categories, with subcategories underneath them. Think of categories as a kind of table of contents for your website. For example, if you have a website about crafts, you might have top-level categories that are named for the different types of crafts, such as Knitting, Crochet, and Sewing. Under Knitting, you might have subcategories such as Knitting Patterns or Knitting Needles. You don't want your categories to be too specific because your category list would become unwieldy and you would end up with a bunch of categories with only...