There's no point in building a if it's not visited and, more importantly, delivering the right information and functionality to your visitors. Monitoring the activity on your website can help you understand why and how people are finding and using your site, and help you informed decisions about changes that you might want to make in the future.
You can carry out basic monitoring and using Squarespace Analytics, which is Squarespace's own built-in statistical reporting tool. You can find out things such as:
- The number of visitors your site receives, on an hourly, daily, weekly, monthly, or yearly basis
- The number of pages viewed, and the relative popularity of each page
- The words that people typed into the search box on your website
- Which websites are linking to yours, and how much traffic those links generate
You can access Squarespace Analytics in the Analytics
panel, accessible the Home menu.