Book Image

Hands-On UX Design for Developers

By : Elvis Canziba
Book Image

Hands-On UX Design for Developers

By: Elvis Canziba

Overview of this book

Designing user experience (UX) is one of the most important aspects of a project, as it has a direct effect on how customers think of your company. The process of designing a user experience is one of the most challenging yet rewarding aspects of product development. Hands-On UX Design for Developers will teach you how to create amazing user experiences for products from scratch. This book starts with helping you understand the importance of a good UX design and the role of a UX designer. It will take you through the different stages of designing a UX and the application of various principles of psychology in UX design. Next, you will learn how to conduct user research and market research, which is crucial to creating a great UX. You will also learn how to create user personas and use it for testing. This book will help you gain the ability to think like a UX designer and understand both sides of product development: design and coding. You will explore the latest tools, such as Sketch, Balsamiq, and Framer.js, to create wireframes and prototypes. The concluding chapters will take you through designing your UI, dealing with big data while designing a UX, and the fundamentals of frontend. Finally, you'll prepare your portfolio and become job ready in the UX arena.
Table of Contents (18 chapters)
Title Page
www.packtpub.com
Contributors
Preface
Index

What are user personas?


User personas, or just personas, in UX, are fictional characters created to represent a type of user that might use a site, brand, or product in a similar way. The purpose of personas is to create realistic representations of the users who will use our product.

We create these fictional characters based on the previous steps of UX research that we discussed in the three previous chapters. The idea of personas is to create different types of users that might use our product, which will help us to understand the user's needs, experiences, behaviors, and goals.

We can think of user personas as detailed representations of the different segments of our target audience.

With personas, we create a representation of a group of users who exhibit very similar patterns in terms of their behavior in using a particular application or product regardless of age, gender, location, education, or profession. These behaviors are typically specific to a particular technology/product, decisions...