Book Image

Remote Usability Testing

By : Inge De Bleecker, Rebecca Okoroji
Book Image

Remote Usability Testing

By: Inge De Bleecker, Rebecca Okoroji

Overview of this book

Usability testing is a subdiscipline of User Experience. Its goal is to ensure that a given product is easy to use and the user's experience with the product is intuitive and satisfying. Usability studies are conducted with study participants who are representative of the target users to gather feedback on a user interface. The feedback is then used to refine and improve the user interface. Remote studies involve fewer logistics, allow participation regardless of location and are quicker and cheaper to execute compared to in person studies, while delivering valuable insights. The users are not inhibited by being in a new environment under observation; they can act naturally in their familiar environment. Remote unmoderated studies additionally have the advantage of being independent of time zones. This book will teach you how to conduct qualitative remote usability studies, in particular remote moderated and unmoderated studies. Each chapter provides actionable tips on how to use each methodology and how to compensate for the specific nature of each methodology. The book also provides material to help with planning and executing each study type.
Table of Contents (18 chapters)
Title Page
Copyright and Credits
Dedication
Packt Upsell
Contributors
Preface
8
What to Consider When Analyzing and Presenting the Study Results
Index

Next steps


So far, we've covered who to recruit, how to find participants, and what to inform them about. These steps will yield a list of potential study participants. Note that all of the information about the participants so far has been self-reported by the participant, and their claims have not been confirmed.

Re-screening participants

Re-screening by using means other than self-reporting may be desirable in some cases. It can be a tricky situation, because of both feasibility and the risk of damaging the rapport with the participants.

 

 

Re-screening on key profile aspects may not work if they are linked to habits or interests. If a key profile attribute is that coffee lovers drink more than four cups of coffee a day, on average, it is impossible to follow each of these participants as they go about their daily lives, in order to count the number of cups of coffee they consume.

If, on the other hand, participants must be existing customers of a particular utility provider, a copy of a statement...