Book Image

Mastering WooCommerce 4

By : Patrick Rauland
Book Image

Mastering WooCommerce 4

By: Patrick Rauland

Overview of this book

WooCommerce is one of the most flexible platforms for building online stores. With its flexibility, you can offer virtually any feature to a client using the WordPress system. WooCommerce is also self-hosted, so the ownership of data lies with you and your client. This book starts with the essentials of building a WooCommerce store. You’ll learn how to set up WooCommerce and implement payment, shipping, and tax options, as well as configure your product. The book also demonstrates ways to customize and manage your products by using SEO for enhanced visibility. As you advance, you’ll understand how to manage sales by using POS systems, outsource fulfillment, and external reporting services. Once you’ve set up and organized your online store, you’ll focus on improving the user experience of your e-commerce website. In addition to this, the book takes you through caching techniques to not only improve the speed and performance of your website but also its look and UI by adding themes. Finally, you’ll build the landing page for your website to promote your product, and design WooCommerce plugins to customize the functionalities of your e-commerce website. By the end of this WooCommerce book, you’ll have learned how to run a complete WooCommerce store, and be able to customize each section of the store on the frontend as well as backend.
Table of Contents (15 chapters)

Summary

Optimizing a site can be a full-time job. There are plenty of WordPress developers who do this for 40 hours a week, and if you really want to optimize your site you can get a 100% score on GTMetrix.

But if you only want to spend an hour or two optimizing your site, you can still make huge gains and improvements. If you followed all of the advice in this chapter, you should have seen a pretty big speed improvement through GTMetrix.

In this chapter, you have learned how to monitor performance with GTMetrix, minify static files such as CSS and JavaScript, optimize images, cache certain parts of your site, and optimize content above the fold by lazy-loading images.

In the next chapter, we're going to configure our theme.