Book Image

Joomla! 1.5 SEO

Book Image

Joomla! 1.5 SEO

Overview of this book

Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO. Joomla! SEO will help you to attract more visitors and improve the way you rank in search engines by giving you the techniques and knowledge to work your site into higher visitor numbers. It will help you to create and improve your site in an easy way. Joomla! is great, and you can make it perform even better by using the guidelines and ideas in this book. Search Engine Optimization is becoming a must for every web site. As the competition on the Internet grows you need to make sure your site is among the top results on the major search engines. More and more people use search engines to find the information they are looking for, so you need to make sure you show up in those search result pages to get those visitors to your web site. Joomla! SEO will provide you with a lot of information, ranging from keywords strategies through technical improvements and content creation. All this information and the tutorials provided are targeted to give you the best base for gaining higher rankings. In the book, you will learn how to build a keyword strategy and create a better site structure for SEO. You will read about technical improvements that will give you better options for SEO. There is a separate chapter that helps you create search-engine friendly and keyword-rich URLs. In the end, you will have a web site that is ready to outperform your competitors and a manual to refer to for improving every step you take.
Table of Contents (17 chapters)
Joomla! 1.5 SEO
Credits
About the Author
About the Reviewers
Preface
9
Tracking and Tracing to Improve Your Web Site

Downloading and installing the Joomlatwork patch


What is the Joomlatwork patch anyways? The Joomlatwork SEF patch consists of a number of files that replace the original Joomla! files. These files will provide you with a lot more features to optimize your web site for better search engine visibility and performance. The Joomlatwork SEF patch will overwrite some of your core Joomla! files. This means some of the files from your default Joomla! installation will be replaced by files that are altered to make the improvements you want.

I normally would not encourage you to use a patch, as patching core files creates problems if you want to update to the next Joomla! version. For this patch, I am making an exception because it brings a lot of improvements to Joomla! from a Search Engine Optimization point of view.

It is fine to use this patch. After a Joomla! update the guys at Joomlatwork will have the patch updated to the latest version in two or three weeks or sometimes even sooner. This means...