Book Image

Joomla! 1.5 SEO

Book Image

Joomla! 1.5 SEO

Overview of this book

Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO. Joomla! SEO will help you to attract more visitors and improve the way you rank in search engines by giving you the techniques and knowledge to work your site into higher visitor numbers. It will help you to create and improve your site in an easy way. Joomla! is great, and you can make it perform even better by using the guidelines and ideas in this book. Search Engine Optimization is becoming a must for every web site. As the competition on the Internet grows you need to make sure your site is among the top results on the major search engines. More and more people use search engines to find the information they are looking for, so you need to make sure you show up in those search result pages to get those visitors to your web site. Joomla! SEO will provide you with a lot of information, ranging from keywords strategies through technical improvements and content creation. All this information and the tutorials provided are targeted to give you the best base for gaining higher rankings. In the book, you will learn how to build a keyword strategy and create a better site structure for SEO. You will read about technical improvements that will give you better options for SEO. There is a separate chapter that helps you create search-engine friendly and keyword-rich URLs. In the end, you will have a web site that is ready to outperform your competitors and a manual to refer to for improving every step you take.
Table of Contents (17 chapters)
Joomla! 1.5 SEO
Credits
About the Author
About the Reviewers
Preface
9
Tracking and Tracing to Improve Your Web Site

How to get hold of sh404SEF


Getting sh404SEF was easy. You could download it from http://joomlacode.org/gf/project/sh404sef/frs/, but now it is on http://dev.anything-digital.com/sh404SEF/ and you need a valid download subscription available for 35 USD a year to get the latest version for Joomla! 1.5. You still can use it for unlimited number of sites.

Don't be scared due to the fact that it is still in beta, I am using it on several web sites and have not had any problems.

Installation and basic configuration

Installation of the components is similar to any other component. Simply install it using the normal installer, but this time, read the screen after installation or even print it.

This screen has a lot of information on how to make sure the SEF URLs are as clean as you want them to be. If you closed the screen and missed the information, you can read it again in the documentation of the component, which can be reached from the component's control panel. Most important information is...