Book Image

WordPress 3 Search Engine Optimization

Book Image

WordPress 3 Search Engine Optimization

Overview of this book

WordPress is a powerful platform for creating feature-rich and attractive websites and blogs; but with a little extra tweaking and effort your WordPress site can dominate the search engines and bring thousands of new customers to your blog or business. WordPress3.0 Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results and proliferate their business. You'll be able to take your WordPress blog/site to the next level, as well as brush aside even the stiffest competition with this book in hand. We'll begin with a typical WordPress installation and with a variety of simple techniques, turn it into a powerful website that search engines will reward with high rankings. We'll go further: with advanced plug-ins we'll connect your WordPress site to popular social media sites and expand the reach of your site to bring more visitors. You'll learn about dozens of free online tools to accomplish everything from keyword research to monitoring your ranking progress. WordPress is a great start for building search-friendly sites. However, with the tools in this book, you'll get your website/blog noticed by numerous new users/customers or your target audience.
Table of Contents (20 chapters)
WordPress 3 Search Engine Optimization
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

Microblogging with Twitter for business


It appears that almost everyone is connected to Twitter these days. The most useful component of the social platform is the incredible portability that Twitter offers; Twitter feeds are available for viewing on a wide number of channels and devices from RSS readers, iPad apps, to mobile phones, and many more. Microblogging allows users to communicate updates, opinions, news, reviews, and more in short bursts of information. Internet tools like Twitter help businesses and companies to capture the attention of their customers immediately.

The proliferation of Twitter-enabled smartphones has extended the reach of this important tool. Keep in mind that Twitter messages are indexed by search engines. Consequently, Twitter messages can yield search traffic independently from your website.

Employing Twitter for your business

Twitter is one of the most widely accessible and reliable blogging tools on the Internet today. In fact, in April 2010, it was reported...