Book Image

WordPress 3 Search Engine Optimization

Book Image

WordPress 3 Search Engine Optimization

Overview of this book

WordPress is a powerful platform for creating feature-rich and attractive websites and blogs; but with a little extra tweaking and effort your WordPress site can dominate the search engines and bring thousands of new customers to your blog or business. WordPress3.0 Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results and proliferate their business. You'll be able to take your WordPress blog/site to the next level, as well as brush aside even the stiffest competition with this book in hand. We'll begin with a typical WordPress installation and with a variety of simple techniques, turn it into a powerful website that search engines will reward with high rankings. We'll go further: with advanced plug-ins we'll connect your WordPress site to popular social media sites and expand the reach of your site to bring more visitors. You'll learn about dozens of free online tools to accomplish everything from keyword research to monitoring your ranking progress. WordPress is a great start for building search-friendly sites. However, with the tools in this book, you'll get your website/blog noticed by numerous new users/customers or your target audience.
Table of Contents (20 chapters)
WordPress 3 Search Engine Optimization
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

Summary


In this chapter, we looked at how to harness the growing power of social media to extend and supplement your website presence. We learned how social media is changing the nature of search as more users turn to social networks and specific web properties to find information. We examined the concept of getting your content to go viral, as well as how to create and publish content so that it catches fire within the social community.

We learned how to employ the "big three" social media sites for business owners, LinkedIn, YouTube, and Facebook, and how to set up accounts and maximize their potential. We learned about some powerful WordPress plugins that can help you connect your WordPress site to these social networking websites and extend the reach of your website farther than before.

We discovered how to harness social bookmarking sites such as Digg and StumbleUpon to stretch your website and brand's reach even further. Finally, we examined how to make the most of video content and...