Up to now, we've focused on SEO techniques you can deploy when writing content for your website. You can apply SEO techniques by presenting and formatting articles to make their contents easily findable, or by adding clear metadata to your site and its contents. Another technique that can make search engines pick up the contents of your site more easily is to make your URLs clear and readable. After all, you've probably noticed Joomla!'s default URLs contain a good deal of incomprehensible gibberish:
Actually, this is not gibberish, but still human beings as well as search engines will have a hard time figuring out what all the codes, special characters, and numbers are about. That's why you'll probably want to use search engine friendly (and human friendly) URLs. This technique results in readable URLs that match the content...