Book Image

PrestaShop 1.3 Beginner's Guide

Book Image

PrestaShop 1.3 Beginner's Guide

Overview of this book

PrestaShop is a hidden gem. There are many much more widely known online shopping cart solutions that have nothing like the features, potential, and ease of use that this open source, completely free-to-use, system has. But until now there has been no information available on how to make the most of it. This book takes a step-by-step approach to help you set up your own e-commerce store and maximize its potential. Even if you are totally new to e-commerce and PrestaShop, you can have your own functioning e-commerce store quickly and with tiny expenditure. Imagine the feeling when you get that glorious e-mail saying that you have your first paying customer.This practical guide follows the order of developing an active business. Packed with easy-to-follow steps with loads of screenshots and clear explanations, it follows a step-by-step approach to set up a PrestaShop e-commerce store from the very beginning through finding a web host, setting up your PrestaShop store, accepting money from customers, and planning for the future of your business.The first few chapters are a lightening, but thorough, illustration of how to get your shop online, stocked up, and looking smart and unique, including some really cool and really simple product features to show off your wares in style – very quickly. The later chapters are quite diverse and cover some exciting stuff such as newsletters, loyalty schemes, alternative revenue streams, statistics and analytics. You will also learn about security, disaster recovery, payment handling, currencies, taxes, shipping, and more. Towards the end, the chapters cover final preparations before going live, handling orders in PrestaShop, and how to promote your store and get more customers. Once the money starts to flow, the book looks at the future of e-commerce and your PrestaShop business. Then it discusses how to get to the top of your niche and stay there. And then the big secret: to use the knowledge you have gained to turn a single PrestaShop into a thriving e-commerce empire.The Appendix covers a number of worthwhile topics such as a handy PrestaShop control panel reference and various web resources for PrestaShop.
Table of Contents (18 chapters)
PrestaShop 1.3 Beginner's Guide
Credits
About the Author
Acknowledgement
About the Reviewers
Preface

Making a database


PrestaShop needs a MySQL database to function. The files we have just uploaded are the web pages that will become your store and the PHP programming code that performs the actions required by your store.

For example, when a customer creates an account in your new shop, the programming code contained in the files that we uploaded will fill out and store the information in a completely separate computer program. This program is called a database server and the type of database server that PrestaShop uses is called MySQL. Usually, when you are pro-hosting, this server will be an entirely different physical computer to the one holding your files (the web server).

As with many servers/computer programs, you need a username and password to access its functions. You also need a unique name for a database for your shop on that server, and you need to know the address locating the server. As an example, this could be aserver.myhost.com. Or it could be something completely different.

Now many web hosts will have already allocated database server details to your hosting account. If this is the case, then you only need to find them and make a note of them for the next phase of the installation.

Most likely your web hosts have a simple two- or three-click process for creating a database. You can then access the details of this newly created database in order to proceed.

Precise details will vary from host to host and also the order in which the options are presented (if at all). The database creation process goes like this.

If you already have a created database, that is okay. PrestaShop can function on a database used by other applications. However, to make sure that they do not conflict, or worse, damage each other, pay close attention to the How to install PrestaShop section to be sure you create a table prefix!