To run this program, you need to first download the source files, import the dependent packages, and, importantly, create your own instances of the Watson services used by this program. You then need to go into the source files for the program and update them with the API keys for each of your service instances. You can then invoke the program by opening a terminal window, changing to the directory or folder where you downloaded and edited the programs, and then issue the following command if you are using Python 2:
python2 BankingApp-research.py
Or, if you're using Python 3, then issue the following command:
python3 BankingApp-research.py
This depends on whether you're using Python 2 or Python 3.