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  • Book Overview & Buying Liferay Portal 6.x Enterprise Intranets (Update)
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Liferay Portal 6.x Enterprise Intranets (Update)

Liferay Portal 6.x Enterprise Intranets (Update)

By : Navin Agarwal
5 (2)
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Liferay Portal 6.x Enterprise Intranets (Update)

Liferay Portal 6.x Enterprise Intranets (Update)

5 (2)
By: Navin Agarwal

Overview of this book

To develop an intranet portal for an Enterprise, Liferay is the only open-source portal development platform that has a high scale graph for the developer to extend any component. It provides high end integration with other applications. By using this book, both beginners and more experienced users will be able to create an intranet portal easily. This book will be your pocket reference to Liferay. It will explain to you the new features of Liferay, including Liferay Sync and the Recycle Bin. It will help you to integrate with other key applications such as LDAP, SSO, and Alfresco 4.x and above. You will be introduced to documents, web content, and image management. You will move onto Liferay Sync's new tool to synchronize documents and media files to the local system. You’ll discover the Market Place, the newest feature of Liferay. Liferay Social Office and its integrations are also thoroughly explained. This book is packed with practical examples that will help you to develop an intranet portal quickly and easily.
Table of Contents (13 chapters)
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9
9. Web Content Management
12
Index

Targeting content to audiences


Targeting content to audience is a robust application for the end user to experience. It's a new app feature by Liferay 6.2 known as Audience Targeting. The Liferay Audience Targeting app is available to both community and enterprise editions in Marketplace. This app allows you to divide your audience into user segments and target specific content to specific user segments. You can also create campaigns for different user segments. It also allows you to analyze the campaigns very effectively with the analytics program. You can configure user segments by setting the website to display different assets to different users. Campaigns allow you to set specific content to be displayed to different user segments for fixed time periods. It also allows you to extend the communication to the targeted user segments with the selected content.

Let's say that in Palm Tree Publications, the marketing team needs to target the online customer by publishing the advertisement...

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