Book Image

Getting Started with Flurry Analytics

By : Bhanu Birani
Book Image

Getting Started with Flurry Analytics

By: Bhanu Birani

Overview of this book

Analytics help you to understand the way your users are interacting with your mobile application. Flurry provides you with a strong analytics tool to keep track of your application and to analyze your application data without much hassle. It provides an SDK for almost all platforms to gather data from all platforms of mobile and web applications. The enormous amount of data Flurry handles directly translates into unique, powerful insights into your applications.Getting Started with Flurry Analytics is a practical, hands-on guide to instantly getting started with Flurry analytics using step-by-step exercises. You will take advantage of the real power of Flurry analytics and provides you with an example-based learning approach to help you master it quickly and efficiently.This book starts by discussing how to set up and integrate Flurry analytics and ends by making you aware of how to track your application using Parse. You will also learn about tracking your application data using Flurry analytics to strengthen your strategies and to improve the application monetization process. You will also learn about configuration and implementation of Flurry analytics and how to make the application track all the necessary details to empower management decisions.
Table of Contents (12 chapters)

Platforms and devices


We can use data from Flurry to identify a positive platform for us. Flurry provides a measure for platform-specific users and their interaction with apps that are built over different platforms. There are various platforms such as Android, iOS, Bada, Windows, and Symbian. Similarly, there are different devices that the user can access Flurry from, as shown in the following screenshot:

We can use the count of these users to determine the platform that should be focused on and targeted for advertisement and revenue generation.