Digital disrupters

As we've just explored, high-tech start-ups are going to be your next competitors, no matter what industry you are operating in. They will come up with new ideas and business models leveraging all those new technologies, giving them the ability to cross international borders, across all industries and markets.

We've discussed how the FinTech industry is a great example. It competes with traditional financial institutions in the delivery of financial services with a whole new approach and customer experience. Smartphones are used for mobile banking, investment, and payment services, while cryptocurrency is used for transactions. Those are just a few examples of the technologies aiming to replace traditional financial service companies. While FinTech is revolutionizing the banking industry and giving millions of people access to financial services for the first time, new business models are emerging with FinTech start-ups and tech firms, potentially disrupting...