The General Data Protection Regulation (GDPR) is a European Union regulatory policy that regulates the collection, storage, use, and sharing of personal data for all businesses dealing with clients that are based in the European Union.
In this chapter, we're going to take a look at regulatory compliance, with a focus on GDPR. We'll be looking at:
Why GDPR is here.
What GDPR is and its key elements.
GDPR obligations and impacts.
Mapping the key elements of GDPR to CRM entities.
GDPR's effect on technology, tools, people, and processes.
GDPR from a business point of view.
Further reading into GDPR.
We'll talk about the design pattern that you would need to follow when implementing GDPR through a CRM platform. Specifically, we're going to look at a solution design that could be implemented on most CRM platforms in order to make your company GDPR-compliant.
The entire discussion around this regulation is a complex one. It will require significant investment from...