Book Image

Cybersecurity Career Master Plan

By : Dr. Gerald Auger, Jaclyn “Jax” Scott, Jonathan Helmus, Kim Nguyen
Book Image

Cybersecurity Career Master Plan

By: Dr. Gerald Auger, Jaclyn “Jax” Scott, Jonathan Helmus, Kim Nguyen

Overview of this book

Cybersecurity is an emerging career trend and will continue to become increasingly important. Despite the lucrative pay and significant career growth opportunities, many people are unsure of how to get started. This book is designed by leading industry experts to help you enter the world of cybersecurity with confidence, covering everything from gaining the right certification to tips and tools for finding your first job. The book starts by helping you gain a foundational understanding of cybersecurity, covering cyber law, cyber policy, and frameworks. Next, you’ll focus on how to choose the career field best suited to you from options such as security operations, penetration testing, and risk analysis. The book also guides you through the different certification options as well as the pros and cons of a formal college education versus formal certificate courses. Later, you’ll discover the importance of defining and understanding your brand. Finally, you’ll get up to speed with different career paths and learning opportunities. By the end of this cyber book, you will have gained the knowledge you need to clearly define your career path and develop goals relating to career progression.
Table of Contents (15 chapters)
1
Section 1: Getting Started with Cybersecurity
4
Section 2: Your Path into the Industry
10
Section 3: Now You're in; Time to Level Up!

Chapter 6: Time to Brand Yourself – Not the Burning Type

It's all about you and your brand, but what does branding mean? Well, I am happy you asked and I, Ms. Jax, will provide you with the knowledge to brand yourself successfully and professionally.

Branding is all about how you market yourself. To create a significant and cult-like following, you need a defined purpose coupled with consistency; organic followers are essential to sustained growth and follower engagement. Branding also helps with personal and professional growth. For example, branding builds a network that could lead to future employment and greater opportunities versus someone who does not have a brand or social media.

This chapter will explore and educate you on the various social media platforms and how to brand/market yourself across the various platforms. Upon completion of this chapter, you will have a clearer understanding of how and why to brand and the platforms to use for your specific...