Book Image

Building E-Commerce Solutions with WooCommerce

By : Robbert Ravensbergen
Book Image

Building E-Commerce Solutions with WooCommerce

By: Robbert Ravensbergen

Overview of this book

<p>Building an online store is often considered to be a difficult and complex task. Using the combination of WordPress and the WooCommerce plugin, this is no longer the case. WooCommerce is built using WordPress best practices both on the frontend and the backend. This results in an efficient, robust, and intuitive plugin. Learn to use this strong e-commerce solution and set up your own web shop in just a couple of hours.</p> <p>Building E-Commerce Solutions with WooCommerce is a practical guide that delivers the knowledge you require to set up and get going with WooCommerce. This book also shows you how to choose a WooCommerce theme and set up different payment methods, in addition to helping you to keep a bird’s-eye view of incoming sales and reviews, stock levels, general store performance, and statistics from the WordPress dashboard.</p> <p>You will start by installing WooCommerce and exploring the WooCommerce settings. Then, you will move on to creating and adding simple and complex products, and also set up payment and shipping methods. Once your store is up and running, you will learn how to process your orders, look at the reports, and even expand the functionality further with additional plugins. Finally, the book shows you how to choose a WooCommerce theme and adjust the theme settings.</p>
Table of Contents (15 chapters)

Using discount coupons


There's one more topic we would like to discuss in this chapter. Working with discount coupons gives you the possibility to organize promotions for your existing customers, subscribers or any other target group. WooCommerce has the basic functionality on board to be able to work with discount coupons. You may find them in the menu by navigating to WooCommerce | Coupons.

To add a new coupon, click on the Add Coupon button at the top of the screen.

In the preceding example we created a simple coupon that gives a 10 percent discount on the whole cart for all new subscribers. To enable our coupon, we now simply need to click on the Publish button.

The coupon function delivers several possibilities, let's go through the fields one by one.

  • First of all, set the Coupon code at the top of the screen. This is the code that your customers need to enter to be able to receive the discount.

  • Next, enter a Description for your coupon, so that you will recognize it later on.

  • An important...