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Machine Learning in Java

Machine Learning in Java - Second Edition

By : Ashish Bhatia, Bostjan Kaluza
5 (1)
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Machine Learning in Java

Machine Learning in Java

5 (1)
By: Ashish Bhatia, Bostjan Kaluza

Overview of this book

As the amount of data in the world continues to grow at an almost incomprehensible rate, being able to understand and process data is becoming a key differentiator for competitive organizations. Machine learning applications are everywhere, from self-driving cars, spam detection, document search, and trading strategies, to speech recognition. This makes machine learning well-suited to the present-day era of big data and Data Science. The main challenge is how to transform data into actionable knowledge. Machine Learning in Java will provide you with the techniques and tools you need. You will start by learning how to apply machine learning methods to a variety of common tasks including classification, prediction, forecasting, market basket analysis, and clustering. The code in this book works for JDK 8 and above, the code is tested on JDK 11. Moving on, you will discover how to detect anomalies and fraud, and ways to perform activity recognition, image recognition, and text analysis. By the end of the book, you will have explored related web resources and technologies that will help you take your learning to the next level. By applying the most effective machine learning methods to real-world problems, you will gain hands-on experience that will transform the way you think about data.
Table of Contents (13 chapters)
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Customer Relationship Prediction with Ensembles

Any type of company that offers a service, product, or experience needs a solid understanding of their relationship with their customers; therefore, customer relationship management (CRM) is a key element of modern marketing strategies. One of the biggest challenges that businesses face is the need to understand exactly what causes a customer to buy new products.

In this chapter, we will work on a real-world marketing database provided by the French telecom company, Orange. The task will be to estimate the likelihood of the following customer actions:

  • Switch provider (churn)
  • Buy new products or services (appetency)
  • Buy upgrades or add-ons proposed to them to make the sale more profitable (upselling)

We will tackle the Knowledge Discovery and Data Mining (KDD) Cup 2009 challenge and show the steps to process the data using Weka...

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Machine Learning in Java
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