Book Image

Learning Einstein Analytics

By : Santosh Tukaram Chitalkar
Book Image

Learning Einstein Analytics

By: Santosh Tukaram Chitalkar

Overview of this book

Salesforce Einstein analytics aka Wave Analytics is a cloud-based platform which connects data from the multiple sources and explores it to uncover insights. It empowers sales reps, marketers, and analysts with the insights to make customer interactions smarter, without building mathematical models. You will learn to create app, lenses, dashboards and share dashboards with other users. This book starts off with explaining you fundamental concepts like lenses, step, measures and sets you up with Einstein Analytics platform. We then move on to creating an app and here you will learn to create datasets, dashboards and different ways to import data into Analytics. Moving on we look at Einstein for sales, services, and marketing individually. Here you will learn to manage your pipeline, understand important business drivers and visualize trends. You will also learn features related to data monitoring tools and embedding dashboards with lightning, visualforce page and mobile devices. Further, you will learn advanced features pertaining to recent advancements in Einstein which include machine learning constructs and getting predictions for events. By the end of this book, you will become proficient in the Einstein analytics, getting insights faster and understanding your customer in a better way.
Table of Contents (19 chapters)
Title Page
Copyright and Credits
Dedication
Packt Upsell
Contributors
Preface
7
Security and Sharing in Einstein Analytics
Index

Appendix 1. Other Books You May Enjoy

If you enjoyed this book, you may be interested in these other books by Packt:

Learning Salesforce Einstein Mohith Shrivastava

ISBN: 978-1-78712-689-3

  • Get introduced to AI and its role in CRM and cloud applications
  • Understand how Einstein works for the sales, service, marketing, community, and commerce clouds
  • Gain a deep understanding of how to use Einstein for the analytics cloud
  • Build predictive apps on Heroku using PredictionIO, and work with Einstein Predictive Vision Services
  • Incorporate Einstein in the IoT cloud
  • Test the accuracy of Einstein through Salesforce reporting and Wave analytics

Salesforce Lightning Reporting and Dashboards Johan Yu

ISBN: 978-1-78829-738-7

  • Navigate in Salesforce.com within the Lightning Experience User Interface
  • Secure and share your reports and dashboards with other users
  • Create, manage, and maintain reports using Report Builder
  • Learn how the report type can affect the report generated
  • Explore the report and dashboard folder and the sharing model
  • Create reports with multiple formats and custom report types
  • Explore various dashboard features in Lightning Experience
  • Use Salesforce1, including accessing reports and dashboard