In this chapter, we have covered the most important Oracle CX solutions available at the time of writing. Oracle is constantly expanding its CX offerings with best-of-breed products, which means that functionalities can overlap, but each of them shines in some aspects.
It is imperative that you understand the needs of your company so that you can choose and combine solutions that will best suit your needs.
To summarize, you can use products for these purposes:
- Oracle Sales Cloud—Central CRM-like solution
- Oracle Marketing Cloud—Manage your campaigns
- Oracle Service Cloud—Contact center solution and self-service solution
- Oracle CPQ Cloud—Pricing and quotas solution
- Oracle Commerce—Storefront, sites, and B2B/B2C solutions
- Oracle Social Cloud—Social engagement tool
In the next chapter, we will learn about the CX solution architecture and its implementation.