Book Image

Mastering Tableau 2023 - Fourth Edition

By : Marleen Meier
Book Image

Mastering Tableau 2023 - Fourth Edition

By: Marleen Meier

Overview of this book

This edition of the bestselling Tableau guide will teach you how to leverage Tableau's newest features and offerings in various paradigms of the BI domain. Updated with fresh topics, including the newest features in Tableau Server, Prep, and Desktop, as well as up-to-date examples, this book will take you from mastering essential Tableau concepts to advance functionalities. A chapter on data governance has also been added. Throughout this book, you'll learn how to use Tableau Hyper files and Prep Builder to easily perform data preparation and handling, as well as complex joins, spatial joins, unions, and data blending tasks using practical examples. You'll also get to grips with executing data densification and explore other expert-level examples to help you with calculations, mapping, and visual design using Tableau extensions. Later chapters will teach you all about improving dashboard performance, connecting to Tableau Server, and understanding data visualization with examples. Finally, you'll cover advanced use cases, such as self-service analysis, time series analysis, geo-spatial analysis, and how to connect Tableau to Python and R to implement programming functionalities within Tableau. By the end of this book, you'll have mastered Tableau 2023 and be able to tackle common and advanced challenges in the BI domain.
Table of Contents (19 chapters)
17
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18
Index

Designing Dashboards and Best Practices for Visualizations

Now, we will delve into the essential principles and best practices of data visualization, focusing specifically on dashboard design. By exploring how to present data in a visually compelling and informative manner, you will gain the knowledge and learn techniques that will help to create impactful dashboards to effectively communicate insights, drive decision-making, and engage your audience. This chapter was influenced by some giants in data visualization: The Functional Art by Alberto Cairo, Information Dashboard Design by Stephen Few, The Big Book of Dashboards by Steve Wexley, Jeffrey Shaffer, and Andy Cotgraeve, Universal Principles of Design by William Lidwell, Kritina Holden, and Jill Butler, Data Story by Nancy Duarte, and The Visual Display of Quantitative Information by Edward Tufte.

In this chapter, we will cover the following topics:

  • Visualization design theory
  • Formatting rules
  • Color...