The key driver for QA and testing transformation has changed from cost optimization in 2013 to the need for instant access to information in 2014, to focusing on customer value and end user experience in 2015. Customer experience has stayed the focus in 2016 as well:
2013 |
2014 |
2015 |
2016 |
---|---|---|---|
Cost optimization |
People's need for instant connectivity and access to information |
Focus on customer value and the impact of IT quality on end user experience |
Protect corporate image and enhance customer experience |