Until now we have been building the main structure of the MovieNow application with HTML5 semantic tags; however, there is a common misunderstanding about the effect of semantic tags in SEO. Use of semantic tags does not necessarily translate to higher search engine rankings. Nevertheless, they simplify the analysis of the content by web crawlers driving traffic to your application for specific searches related to the semantic content. In essence, they make your application more like an open book.
As a theoretical example, it will be far easier for a web crawler to determine the most important content in a specific page if this content is enclosed in an article
tag, than if it is enclosed in a div
tag that has no semantic meaning.
In order to provide search engine data to connect page content to the search queries that will inevitably bring people to your website or application, meta tags are a perfect solution. Meta tags store information about the web page—known as metadata—that...