Book Image

Lean Product Management

By : Mangalam Nandakumar
Book Image

Lean Product Management

By: Mangalam Nandakumar

Overview of this book

Lean Product Management is about finding the smartest way to build an Impact Driven Product that can deliver value to customers and meet business outcomes when operating under internal and external constraints. Author, Mangalam Nandakumar, is a product management expert, with over 17 years of experience in the field. Businesses today are competing to innovate. Cost is no longer the constraint, execution is. It is essential for any business to harness whatever competitive advantage they can, and it is absolutely vital to deliver the best customer experience possible. The opportunities for creating impact are there, but product managers have to improvise on their strategy every day in order to capitalize on them. This is the Agile battleground, where you need to stay Lean and be able to respond to abstract feedback from an ever shifting market. This is where Lean Product Management will help you thrive. Lean Product Management is an essential guide for product managers, and to anyone embarking on a new product development. Mangalam Nandakumar will help you to align your product strategy with business outcomes and customer impact. She introduces the concept of investing in Key Business Outcomes as part of the product strategy in order to provide an objective metric about which product idea and strategy to pursue. You will learn how to create impactful end-to-end product experiences by engaging stakeholders and reacting to external feedback.
Table of Contents (19 chapters)
Lean Product Management
Contributors
Preface
Another Book You May Enjoy
Index

#2 – data we need after we launch a feature


Once we launch a feature, we also need to measure and track how our product responds under different scenarios. We defined success metrics to validate the bets we made about the feature idea's impact on key business outcomes. While we check these metrics, we are also evaluating other limitations of our product. Does our product still work well when there is a surge in demand? How does our app respond to peak time demand? What if the peak demand period shifts? What if a new consumer base is adapting our product? Does our product work well in a different geography?

These are ongoing health checks that are needed to ensure that our product continues to deliver and drive value to the consumer and to the business. The data that we gather when a feature is live will be useful in the next phase of product building. If the product performance is stopping us from meeting customer demand, then this is an important input for stakeholders when they decide which...