Book Image

Lean Product Management

By : Mangalam Nandakumar
Book Image

Lean Product Management

By: Mangalam Nandakumar

Overview of this book

Lean Product Management is about finding the smartest way to build an Impact Driven Product that can deliver value to customers and meet business outcomes when operating under internal and external constraints. Author, Mangalam Nandakumar, is a product management expert, with over 17 years of experience in the field. Businesses today are competing to innovate. Cost is no longer the constraint, execution is. It is essential for any business to harness whatever competitive advantage they can, and it is absolutely vital to deliver the best customer experience possible. The opportunities for creating impact are there, but product managers have to improvise on their strategy every day in order to capitalize on them. This is the Agile battleground, where you need to stay Lean and be able to respond to abstract feedback from an ever shifting market. This is where Lean Product Management will help you thrive. Lean Product Management is an essential guide for product managers, and to anyone embarking on a new product development. Mangalam Nandakumar will help you to align your product strategy with business outcomes and customer impact. She introduces the concept of investing in Key Business Outcomes as part of the product strategy in order to provide an objective metric about which product idea and strategy to pursue. You will learn how to create impactful end-to-end product experiences by engaging stakeholders and reacting to external feedback.
Table of Contents (19 chapters)
Lean Product Management
Contributors
Preface
Another Book You May Enjoy
Index

Understanding product impact


"You mustn't be afraid to dream a little bigger, darling."

Eames, Inception

When I was in school, my uncle took us for a walk. He started talking about the house he was building. My dad had also just bought a house, and I was quite excited about the prospect of living in our own place. We were one of the first few people in the family who had ventured to buy a property. My uncle paused and asked me why he and my dad were able to buy a house, while our grandparents couldn't. I didn't blink before answering, "You both make more money." My uncle laughed so hard, and said, "No, we don't. We just have better access to loans." Sure enough, home loans opened up a lifetime goal for many.

Until a couple of decades ago, taking photos for pleasure was accessible only to those who could afford a camera. The alternative was to visit a photo studio. Every family had a similar looking family picture. I even read somewhere the story of parents who had taken a photo of only their...